Martial arts is for everyone

At NextRound, we believe there is a "Rocky" in everyone. Regardless of your background, age and athletic experience, everyone fights through the challenges life has to offer. People who regularly manage to bring out the Rocky in themselves are not only fitter, but also much more mentally resilient. Our goal is to help as many people as possible overcome the next challenge, by seeing it as the next round. 
How it all began...

Why is Martial Arts so far behind in innovation? That's what we asked ourselves in 2018. At the same time, we saw that within other sports, data was already being used everywhere and had a huge impact on the performance and popularity in these sports. Especially when you use data to gamify the training experience. 

We decided something had to be done. We partnered up with movement scientists at the Free University in Amsterdam. Gradually, more and more technological parties joined our mission. Because of these fantastic collaborations, we had a working prototype within 2 years. The first version of a  technology that made it possible to not only get valuable data out of a free-hanging boxing bag, but also that would allow us to create a whole new training experience. 
The future: making an impact on people's physical and mental well-being

We feel that we are only at the beginning of our product's potential. Our ambitions and dreams are big. We have to be, because the problems we face today are huge. People move less and less and eat worse. Diseases that are directly linked to a sedentary lifestyle are becoming more and more visible and mental health is declining. The only way to counter this is to make exercise much more fun and engaging than watching movies and series and playing games. For that, we still have a long way to go. But if we just keep focusing on the next round every time, we will definitely succeed.

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